Wednesday, July 29, 2009

The Third Place

Every time I pick up the free Edible Brooklyn magazine, I get a little jealous. There are so many people doing cool stuff in Brooklyn, so many that I haven't discovered or wish I had thought of first! But in fact, I think that Brooklyn's vibrant culture of locally produced food and funky independent restaurants is part of what makes an independent bookstore such a good idea here. Brooklynites value the quirky, the independent, the idiosyncratically local -- and they understand the ethical and cultural reasons for valuing locally grown produce as well as locally owned businesses, in order to decrease our environmental impact AND support local, sustainable economies. As indie booksellers, the foodies are our comrades.


The most recent issue of Edible Brooklyn has an article on Red Hook cafe/bar Fort Defiance (pictured above), which talks about the idea of the "third place" -- something Greenlight hopes to embody. As owner St. John Frizell eloquently describes it (referencing Ray Oldenberg's famous book The Great Good Place), it is

"that place between home and work that has existed in every human society, where one can interact with people who aren’t family or coworkers, meet new people, get community news. In early rural America, it might be the feed store; in France, the cafĂ©; in Germany, the beer garden; in China, the teahouse. Our society is suffering from the lack of good third places."

At Book Expo back in June, I spoke on a panel called "Bookstore as the Third Place: Making Your Store a Community Center Through Innovative Events." I was awed by my fellow panelists: Kelly Justice of The Fountain Bookstore in Richmond, Virginia, who puts together entire festivals involving authors, cooks, artisans, and readers together; and Robert Sindelar of (appropriately) Third Place Books in Lake Forest Park, Washington, who has a massive event space dedicated to events for (and often curated by) his community.

Obviously, a bookstore has incredible potential to become the kind of place Frizell is talking about, and that potential is something we actively pursue. I'm proud to be working toward the same goals as these other incredible independent business owners, foodies and readers both, to help create more of these places for our community in Brooklyn to come together.

(More construction news soon, we promise!)

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