Wednesday, June 3, 2009

The Big Announcement: Greenlight Is Go!

It's the moment we've all been waiting for: the lease is finalized, the contractors are on their way, and we've got an opening date target for Fort Greene's own independent bookstore! At last we can reveal the mystery location:

On June 1, Greenlight Bookstore became the official tenant of 686 Fulton Street, at the corner of South Portland -- right in the heart of Fort Greene.


If you're not already familiar with this corner, we recommend checking it out in Street View on Google Maps to get a sense of the bookstore space in context (it's the former Nationwide Insurance space.) Across the intersection is Habana Outpost, one of the most exciting restaurants in Fort Greene and a neighborhood staple. Around the corner on South Portland is the C train, Lafayette Avenue stop, making us accessible from anywhere in the 5 boroughs. The G train is two blocks northwest on Fulton, and if you continue strolling in that direction for a few blocks more, you'll find yourself at the Brooklyn Academy of Music, one of Brooklyn's finest cultural institutions.

And just look at those beautiful windows!!

The space is about 2000 square feet -- just right for stocking a wide variety of books in many categories, and for hosting great author readings and other events, while still feeling cozy. The funky layout has both wide open spaces and nooks and crannies, perfect for a quiet browse, for reading a picture book with a child, or for chatting with friends and neighbors over a cup of coffee from Marquet, right next door.

We have great landlords who have been invested in the neighborhood for a long time: Samy and Hesky Brahimy of IBEC Building Corporation. We're also working with a local Brooklyn architect team, Jarrett Pelletier and Frederick Tang of deFT Projects, on a plan to make this a beautiful, welcoming space that incorporates the best traditions of bookstores and Brooklyn style, as well as the new energy and ideas that define our borough, and that we hope to bring to bookselling.

If all goes smoothly (and with construction projects being what they are, that's a fairly big if), we hope to be open in September. When we get a little bit closer, we'll start planing a grand opening party that will top even our amazing launch party last September at BAM. In the meantime, we'll be posting regular updates on the store's progress on our blog and Facebook page, and you can feel free to email us with your thoughts and comments.

Thank you for walking with us as we move toward our bookstore dream. We're looking forward to continuing to share this journey with you, and welcoming you into Greenlight Bookstore this fall.


P.S.: The Financials
Among our good news is the fact that we've just been approved for a business loan from the World Trade Center Small Business Recovery Fund, which means that we will definitely have the funding to make Greenlight Bookstore a reality. However, we're still accepting community lenders, since as we've been told by our mentors in bookselling, everything always costs more than you think it will. The additional funds we're able to collect, in increments of $1000 or more, will help to ensure that Greenlight Bookstore is able to stock a wide range of books, sustain a fully functional e-commerce website, and pay a living wage to its bookstore staff. And as a community lender, you'll be entitled to special discounts until your loan is paid off, and lender privileges throughout the life of the store. Details about becoming a community lender can be found here on our website, or you can feel free to email us with any questions. Thanks so much to the many lenders who have gotten on board already -- you are helping to make this happen!

16 comments:

  1. Congratulations...what a fantastic location! Looking forward to visiting...

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  2. congratulations! this is such great news. We live around the corner and we're thrilled.

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  3. How exciting! Take a deep breath, and enjoy the ride...

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  4. My favorite bookstore as a kid was Odegaard's (in St. Paul, MN). My family spent hours there. I still pine for that store. The layout you describe, nooks and crannies and quiet, sounds a lot like Odegaard's. Point is I imagine your store will come to occupy the same space in young people's minds, dare I say hearts. Congratulations.

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  5. Excellent news and what a great location! We'll see you there-

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  6. How exciting! A good bookstore is the one thing that our wonderful neighborhood lacks!

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  7. Wow, congratulations. The windows are so wonderful!! Looking forward to visiting you in the fall.

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  8. Congratulations,it looks like you're achieving the dream there:)

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  9. praise the lord and pass the ammunition.

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  10. Congratulations.The shop looks beautiful.I just wish I was closer to be able to come visit and celebrate.We need more indies in this world.My very best wishes to you both.

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  11. Congratulations!!! really it is a good news.

    Vanessa

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  12. What a beautiful storefront! Congratulations! :) e

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  13. Love the look of the store. I found you blog hopping. Wish I could join you in your celebration but live on the other side of the states. Will buy from you as I agree with Jude; we need more indi book stores. Good luck with everything!

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